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8/03/09 |

Complexity based interventions and the role of peer pressure

By Shawn. Follow me on Twitter. Filed in Anecdotes, Intervention design.

A few weeks ago my youngest daughter was kidnapped by her school bus driver. Actually it wasn't just my daughter, it was every child on the bus that day.

It all started a few weeks before the kidnapping. Every day on the way home from school the bus would reach the first stop and one of the boys would ring the bell to get off. The bus would stop but no one got off. And every time this happened the bus driver would admonish the kids. His frustrations grew. The last time it happened before the kidnapping he cracked it and warned everyone on the bus that if it happened again he would lock the doors and not stop until he got to the end of the route--in some cases that meant the kids would be miles away from their homes.

Well, you know what happens. On that fateful day one of the boys rings the bell, no one gets off and the driver locks the doors and keeps driving. About half way to the end of the bus route, and many stops after my daughter's normal departure point, a mother was driving to the bus stop to pick up her child and noticed the wayward bus with her son in it. Starsky and Hutch style she cuts off the bus at the lights and the kids are released.

I was furious and rang the bus company, like all the other parents who had children on that bus, and spoke to the general manager, who apologised profusely and quite frankly said all the right things. Then I got thinking, how might one deal with this sort of situation using an intervention design approach like I use in organisation to help change behaviours. Obviously just yelling at the kids wasn't working so I thought, how about the silent treatment. What if the bus driver said to the kids that if the bell was rung and no one got off he would sit there for 10 minutes--calmly and quietly. Now this is where peer pressure comes into play. Ten minutes seems like an eternity to a kid and kids want to get home for afternoon tea (I did anyway). So after a while the kids would work it out for themselves and put pressure on the bell ringer to cut it out.

So I rang up the general manager again and told him my suggestion. He listened then told me all the reasons why this wouldn't work. Of course why would he take my advice? He doesn't know me, I'm not like him and as Nancy Dixon and Tom Gilmore describe in a recent post, I haven't earned the right to provide help.

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8/05/08 |

Melbourne taxis and Sydney taxis

By Shawn. Follow me on Twitter. Filed in Anecdotes, Intervention design.

Last week Melbourne was witness to our taxi drivers protesting in the city streets against their poor working conditions. The protest was sparked by the fatal stabbing of a fellow taxi driver. Among a range of improvements, the drivers wanted taxi owners to make available security screens that wrap around their driver's seat.

This week I was in Sydney and Daryl reminded me that taxis there were once big users of driver security screens but they're rarely seen these days. We have also noticed a marked improvement in the quality of Sydney taxis over the last couple of years. So when we jumped into a cab we asked the driver why the screens had disappeared.

The driver knew exactly what had changed. "A couple of years ago some new legislation was brought in that enabled taxi drivers to refuse a fare," he said. "Now we choose who gets into our cab and as a result violence has dropped. We also know if a single, male passenger, wearing a cap (to shield his face from the in-car security camera) jumps into the back seat, it's likely to be trouble, and we tell them to get out."

According to this cabbie, this one intervention has made the big impact on driver security.

I wonder why Melbourne is not learning the lessons from Sydney?

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19/02/08 |

Making a difference

By Daryl. Follow me on Twitter. Filed in Intervention design.

I know we keep harping on about this, but little things can make a big difference! Here's an inspiring Indian public announcement showing a great example:

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22/01/08 |

Adding storytelling to the employee engagement agenda

By chandni. Follow me on Twitter. Filed in Business storytelling, Culture, Intervention design.

I was pleased to read the findings of a recent survey on employee engagement.

▪ 81% of organizations surveyed worldwide have an employee
engagement practice
▪ 49% use storytelling techniques to engage their employees

Although only a few organizations have employee engagement formally defined on their agenda, the survey suggests an increasing trend in the number of programs introduced over the past three years. It's great to see organizations sharpening the people focus to their business and using the power of narratives to assess their health. We have noticed that trend in our work too, with more organizations wanting to use stories to encourage the right leadership and knowledge–sharing behaviors. It’s strategic and becoming imperative.

If you’re thinking of ways to engage your employees using stories, here are two simple ways to get started:

1. Story wall – create spaces for employees to put up pictures of major team events or just their time at work. It helps to reinforce what’s good about the workplace and works as a great trigger for an interesting story.

2. Story booklet – run an anecdote circle with staff to collect stories about their most enjoyable time at work or things (events) that improved the way they work. You can then compile these stories into a storytelling booklet that you can share with new employees.

The most important thing is to start somewhere.

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24/07/07 |

Architectures of control

By Shawn. Follow me on Twitter. Filed in Changing behaviour, Intervention design.

Just discovered this interesting blog on how designers are using the built environment to control our behaviour. There is an interesting post on how a European airport cafe removed all the handy flight monitors in their vicinity so patrons would not sit in the cafe too long. They would get worried that they might have missed their flight. I remember McDonalds doing something similar by installing immovable and uncomfortable chairs.

Here is how the Dan Lockton describes his blog topic.

Architectures of Control’ are features designed into things which intentionally attempt to restrict or enforce certain behaviour on the part of the users. The most prevalent examples are DRM and other attempts to control how users can interact with software and data, but similar thinking (in different degrees) is evident in many aspects of the built environment - such as anti-loiter and anti-homeless benches - and in product design in general. The term ‘architectures of control’ is used by Lawrence Lessig in the seminal Code and Other Laws of Cyberspace, although the basic idea has been expressed in a number of fields by many different people.

And did you know that there are water detection stickers on phones?

(via Savage Minds)

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17/07/07 |

Communicating intent in a complex work environment

By Shawn. Follow me on Twitter. Filed in Collaboration, Intervention design, Strategic clarity.

One of the most useful books I own is Gary Klein's “Intuition at Work: Why Developing Your Gut Instincts Will Make You Better at What You Do”. Gary takes the mystery out of intuition and explains it as tacit knowledge we develop through experience. What I really like about Gary's books are the practical techniques and so I thought I would share this one with you which is a process for communicating executive intent, or to put it more plainly, how to give directions without telling people how to suck eggs.

In this case Gary Klein is building on some advice Karl Weick's gave on giving directions:

  • Here's what I think we face.
  • Here's what I think we should do.
  • Here's why.
  • Here's what we should keep our eye on.
  • Now talk to me.

Klein translated this script into the acronym, STICC: situation, task, intent, concerns, calibration.

Situation. (Here what I think we face) Start with providing the context for the task. What has happened that lead to this need? Grab their attention in the telling. Use all the ideas described by the brothers Heath best seller, Made to Stick. It's important that the person taking on the task understand its importance and how it fits in to the bigger picture.

Task. (Here's what I think we should do) Keep it short and to the point. You can elaborate later. When describing the task avoid describing how it should be done and keep focussed on what needs to be done. People hate to be told how to do their jobs.

Intent. (Here's why) Here is where you describe the purpose of the task. Why the task/project need to be done. If you have a picture of what the end point looks like this is the time to share that vision. In a complex and unpredictable environment the best you might be able to do it describe some of the characteristics of a successful completion.

Concerns (Here's what we should keep our eye on) Chances are you have had experiences in these types of projects and you know the sort of thing someone should keep an eye on. If you don't you might want to get someone in the meeting who does have that experience. Running a mini pre-mortem could be useful.

Calibration (Now talk to me) This is the essential step. Now make yourself available for questions and follow up discussions. As soon as someone on a task new questions will emerge and patterns will arise. This might lead to tremendous insights and accelerated accomplishment or lighting fast pursuit of a white rabbit down a long and dark hole. Being open to get together during the task helps you act as an effective guide while enabling the person doing the task to keep on track to deliver a quality result.

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12/03/07 |

Future stories

By Shawn. Follow me on Twitter. Filed in Business storytelling, Intervention design, Narrative, Strategic clarity.

A simple way to help people develop stories of how their organisation might operate in the future is to ask them to consider specific triggering events then explain what happened. It’s important the triggering event is specific yet representative.

For example, a triggering event might be Ron Wilson suddenly resigning from the investments section to join a competitor. The group might decide to tell the story of what happened from the point of resignation or sometime before that.

Another approach is to find examples of how you would like your organisation to operate from within your organisation or in other similar organisations. As William Gibson says, “The future is already here. It's just not very evenly distributed.”

So why are we interested in future stories? They help an organisation paint a memorable vision of what they would like to achieve and rooting it in specific examples that everyone can understand, recollect and retell. The provide a strategic intent for the organisation without being prescriptive.

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7/02/07 |

Re-establishing trust requires an apology

By Shawn. Follow me on Twitter. Filed in Collaboration, Intervention design, Knowledge.

Everyone in knowledge management acknowledges the vital role trust plays. “Trust is the bandwidth of communication” says Karl-Erik Sveiby. When talking about trust I mostly hear people say “we need to build trust”. But I rarely hear people discuss the issue of what to do when trust is broken and needs to be rebuilt. See below for a process for rebuilding trust. At the core is an apology.

I was reminded of this issue by a post by Seth Godin where he lists 10 apologies from the weakest to the strongest.

  • “You can always take your business elsewhere.” (1): Thank you, I will, and so will all of my friends.
  • “It’s not our fault.” (2): This is a non-apology, where you are not seeking to redress the issue, nor evincing any sort of sympathy for the injured.
  • “We’re sorry that you feel that way.” (3): This is also a non-apology, which roughly translates into “It pisses us off that you feel that way. If you didn't feel that way, we would be happy.” It also doesn't take any responsibility for the problem, and places all of it onto the injured party. Be careful of any apology that starts “I’m sorry that you...”
  • “We’re sorry if we did something wrong.” (6): This is getting there, but doesn’t really accept responsibility either. You are not acknowledging that you did anything wrong; you're still hoping that you haven’t. You are offering an apology for appearances sake.
  • “We're sorry that this occurred.” (7): You are sorry, but as a matter of principle you’re still trying to insist that it wasn’t really your fault.
  • “We’re sorry that we caused this problem.” or “We’re sorry that we have let this happen.” (9): This is a full apology, and is what the customer needs to hear. Frankly, it doesn’t matter that it was really the post office’s fault, and not yours; the customer doesn't care. Most people hearing this cannot help but respond with some sort of graciousness, such as “Well, all right then, these things happen. What are you going to do to fix it?” This is the target level that you want to hit for your customer service. But for the record, there is still one level to go. The complete apology is:
  • “We’re so sorry that we caused this problem; we are really distressed over this. Please know that we take this very seriously. This is a huge oversight on our part. I will immediately notify my supervisor, and we will review our procedures to ensure that this cannot happen again. In the meantime, that is no consolation to you for our lack of service! What can we do to regain your trust? We will be sending you a little surprise as a token of our appreciation of having you as a customer.” (10) In truth, this little speech goes on until the customer interrupts. And it is followed by a few more apologies as the conversation closes, as well.

In my search for ways to help organisations rebuild trust in groups, I discovered this interesting paper and process which came from work in reconciliation in South Africa. The author suggests a five step process in rebuilding trust. The process requires actions on both sides of the relationship: from the violator of the trust and the victim (this is language from the source material).

Actions of the Violator

  • They must engage in a series of steps that identify, acknowledge, and assume some ‘ownership’ for the trust destroying events that occurred.
    • recognise and acknowledge that a violation has occurred
    • determine the nature of the violation—that is, what ‘caused’ it—and admit that one has caused the event
    • admit that the act was destructive
    • accept responsibility for the effect of one’s actions

This very much looks likes apology 10 above.

Actions of the Victim

  • The victim to request (or the violator to offer) some form of forgiveness, atonement, or action designed to undo the violation and rebuild the trust

Lindskold, S. (1978). “Trust development, the GRIT proposal, and the affects of conciliatory acts on conflict and cooperation.” Psychological Bulletin 85: 772-793.

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28/01/07 |

Using small rituals to switch roles and behaviour

By Shawn. Follow me on Twitter. Filed in Communities of practice, Culture, Intervention design.

Our behaviour changes with the roles we play, and sometimes we need a trigger to remind us to move from one role to another to ensure our behaviour suits the context. The TV series, The West Wing, provides many good examples of where this switch falters. For example, President Bartlett will have an intense meeting with his advisors, Josh and Toby, and then receive a surprise visit by one of his daughters. In most cases the President fails to make the switch from leader to father and deals with his daughters in an inappropriate presidential fashion.

Dave Snowden brought this concept of an identity switch to my attention last week when Mark and I spent the day together in Canberra. He told the story of a project he was involved in helping lorry drivers reduce back injuries. At the end of a trip, a lorry driver changed roles from ‘lorry driver’ to ‘lorry unloader’ and in this role switch many drivers don’t change their mind-set to remember safe lifting practices.

To help the identity switch occur, Dave suggested the company introduce a ritual so that upon reaching the destination, and before unloading the truck, the driver must fasten a weight-lifting belt around his waist signifying the switch in roles from driver to unloader, and in the process helping him become aware of safe lifting practices.

We saw a similar identity switch occur for managers who need to switch roles from spreadsheet jockey to coach. For example, a manager might be working intensely on her computer when a staff member knocks at the door. A good manager can switch roles from being focussed on the computer to being focussed on the person. A useful ritual might be to stand up and move to another chair when someone arrives at your office, clearly signifying the change in roles. 

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4/07/06 |

A simple intervention to reduce flaming

By Shawn. Follow me on Twitter. Filed in Intervention design.

Nancy White points us to a beautifully simple intervention for reducing flaming in an online forum; pre-populate the text box where you write your message with the text: “Everyone needs a hug.” According to the intervention designer, Ramit Sethi, “this small step reduced flame postings by a huge number.”

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21/06/06 |

Why positive stories are important - The City of Port Phillip's Non Crime Line

By Shawn. Follow me on Twitter. Filed in Intervention design, Narrative.

NonCrimeLineAre you more likely to be punished for taking risks at work or will you receive accolades? According to the Harvard psychologist Daniel Gilbert, your prediction depends on what you remember happening to others, regardless of what really happens in your organisation. If you remember lots of stories of people being punished for risk-taking, and you are unable to recall accolades, you will expect punishment. It’s why people buy lotto tickets because only the winners are reported, and for every winner there are thousands and sometimes millions of unreported losers. Here is an engaging talk Daniel gave recently on this topic: "How to Do Precisely the Right Thing at All Possible Times." 23MB MP3 Link (Thanks Boing Boing)

The City of Port Phillip is tackling a similar problem. Crime in Port Phillip has been dropping for years yet when people are surveyed about crime rates citizens believe crime is increasing. Why? Because crimes are reported while good stories go unnoticed. To remedy this imbalance the City of Port Phillip has launched (today) the Non Crime Hotline where the good citizens of Port Phillip can call in with their positive stories. These stories are then published on their website and in the local newspapers.

A similar intervention was recently designed by one of our business narrative clients on this very issue of risk taking. Their intervention was to find and publicise stories of where risk-taking paid off and was positively recognised.

Do you have situations in your organisation where the general perception is dictated by the squeaky wheel rather than what really happening? Love to hear your examples.

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15/06/06 |

Understanding what we mean by interventions

By Shawn. Follow me on Twitter. Filed in Intervention design.

Projects designed to improve things typically start by describing the desired result (behaviours, performance measures, work systems) closely followed by depicting the current situation. The change team then works out the steps to close the gap. This approach assumes things don’t change from the time you start and the time you finish AND you can predict what will happen when you start the change process. Sometimes this is true.

There are plenty of companies who use the above approach. We have an alternative. Imagine if you could engage your staff in designing small interventions that they could implement themselves without a massive corporate programme. The biggest challenge in helping people design interventions is to get them to think small. Here’s one example to illustrate what I mean.

This company practices hot-desking and they noticed there were very few conversations among people while they were at their desks. Staff morale was also low. On a typical day people would grab a seat automatically allocated to them resulting in many people siting next to strangers. The intervention involved providing each employee with a name plate (most interventions I’ve seen come with the exclamation, ‘no kidding!’) they could slide into their cubicle. The simple idea was that if people knew who they were sitting next to they might introduce themselves. After implementing the intervention it was noticed that adjacent colleagues started using the online staff directory to see what part of the organisation their neighbours were from and discovered things in common. Over time new connections were made and people started to self organise arranging for groups to sit together.

Mark described another example of an intervention here.

The process we use to design interventions is simple. We spend the first half a day with 10–100 people working with stories collected in the organisation to identify the themes contained in the narrative and the minds of the people assembled on the day. The second half of the day is devoted to designing interventions to address these themes. People then volunteer to implement the interventions, or find others who can implement them.

Over the next few weeks I will share the exact process we use and would love to hear your thoughts. Of course it’s changing all the time so if you are reading this post 6 months after I posted assume the principles remained intact and the rest changed.

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3/12/04 |

cc or die

By Shawn. Follow me on Twitter. Filed in Intervention design.

I heard the following anecdote the other day:

‘When I arrived I was told I should put every in writing as an email. This didn’t make sense to me and was contrary to how I normally worked, so I kept relying on conversations to get things done--at least until I was burnt the first time. Now I put everything in an email.’

This illustrates the power of email in embedding culture. In this case, it creates a culture of blame and mistrust. Contrast this approach with that of the New York diamond traders who conduct a majority of their business without contracts--business is done on a hand-shake. Think of the improvements in efficiencies and responsiveness!

I remember Dave Snowden describing email as an ‘addiction’, and suggesting that organisations should develop a ‘detox’ program--perhaps even disable the email platform for a while as ‘cold turkey’ therapy!

Everyone has his or her own way of dealing with email, and you will no doubt have your own. But here are a couple of approaches (perhaps you could call them ‘policies’) that people have adopted in an attempt to affect the culture of their companies positively.

  • send an email only if the information is going to a group;
  • avoid sending email to someone who is on the same floor--walk over and talk instead;
  • routinely delete emails when you have been cc’ed;
  • never use ‘bcc’ when all of the recipients of the email are colleagues;
  • set up an online collaboration place and conduct discussions there--rather than sending email back and forth.

Do you have other examples of how email can be used to foster trust?

Love to hear them.

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