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Don't lecture, tell a story
Posted by Shawn Callahan - 4/08/08
Filed in Business storytelling.
Filed in Business storytelling.
Rather than give a lecture to his fellow comedian, Jerry Seinfeld tells a story to convey his message. This clip is from Jerry's documentary, Comedian, about his time on the road doing stand-up after Seinfeld. I've just ordered it.
Hat tip to Garr Reynolds







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