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19/02/08 |

Making a difference

By Daryl. Filed in Intervention design.

I know we keep harping on about this, but little things can make a big difference! Here's an inspiring Indian public announcement showing a great example:

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Comments

Brilliant! I've been cracking my head on how to get through to a particularly "tough nut" silo culture, and realised watching this that I have been focusing on negatives and need some counterbalance to design some positive opportunity.. Thanks Daryl.

Posted by: Patrick Lambe at February 20, 2008 4:18 PM

Thanks Daryl.

Posted by: Andrew Mitchell at March 4, 2008 8:15 AM

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