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Which storybased techniques are most used?
Posted by - 10/10/06
Filed in Business storytelling.
Filed in Business storytelling.
Since completing our Australia wide survey on the attitudes and awareness of story and narrative approaches within organisations, I have been working my way through sharing the results. So far, the analysis has surfaced interesting results around:
- Australian managers intuit story most useful for culture change
- The 7 story forms valued within organisations
- The 5 ways storytelling has been discouraged in organisations
- What are you more aware of - positive or negative stories?
- Anecdote from a survey participant - on being a storylistener
This blog post shares the results from asking nearly 400 participants to identify, “as far as you are aware, which of the following story-based techniques does your organisation use”.
The big surprise for us was how popular Most Significant Change is!
(Which reminds me, have you heard of Zahmoo?)
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