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Since completing our Australia wide survey on the attitudes and awareness of story and narrative approaches within organisations, I have been working my way through sharing the results. So far, the analysis has surfaced interesting results around:

• Australian managers intuit story most useful for culture change
• The 7 story forms valued within organisations
• The 5 ways storytelling has been discouraged in organisations
• What are you more aware of - positive or negative stories?
• Anecdote from a survey participant - on being a storylistener

This blog post shares the results from asking nearly 400 participants to identify, “as far as you are aware, which of the following story-based techniques does your organisation use”.

The big surprise for us was how popular Most Significant Change is!

(Which reminds me, have you heard of Zahmoo?)

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